Archive

Deep DivesDeep Dives
+1+1
Don't Build a Zombie

Don't Build a Zombie

5 paths to explore when you're considering a down round

Michael Houck
Michael Houck
Two Minute StartupTwo Minute Startup
Collapse Your Talent Stack

Collapse Your Talent Stack

And get access to a new creator marketplace idea I've been working on

Michael Houck
Michael Houck
Case StudiesCase Studies
+3+3
Threads Faces 7 Big Risks

Threads Faces 7 Big Risks

Meta's Twitter-clone is not a guaranteed success

Michael Houck
Michael Houck
Two Minute StartupTwo Minute Startup
Being Comfortable Being Sloppy

Being Comfortable Being Sloppy

And how people are automating YouTube channels

Michael Houck
Michael Houck
Deep DivesDeep Dives
Non-Technical Founders Can Ship Too

Non-Technical Founders Can Ship Too

My playbook of early stage tactics for non-technical founders

Michael Houck
Michael Houck
Two Minute StartupTwo Minute Startup
Founders Should Take Care Of Themselves

Founders Should Take Care Of Themselves

And fintech meets religion

Michael Houck
Michael Houck
Founder PsychologyFounder Psychology
+1+1
Your Most Important Decision As A Founder

Your Most Important Decision As A Founder

Going "all-in" is deeply personal and highly strategic

Michael Houck
Michael Houck
Two Minute StartupTwo Minute Startup
The Hierarchy of Engagement

The Hierarchy of Engagement

And why you should learn from others' mistakes

Michael Houck
Michael Houck
Deep DivesDeep Dives
The Reddit Crisis & Why Community Startups Are Different

The Reddit Crisis & Why Community Startups Are Different

Crisis management is different when your users are community members

Michael Houck
Michael Houck
Two Minute StartupTwo Minute Startup
Knowing Why You Failed

Knowing Why You Failed

And why landing pages are still an opportunity area

Michael Houck
Michael Houck
GrowthGrowth
+2+2
How Startups Create Hype (My 5-Step Playbook)

How Startups Create Hype (My 5-Step Playbook)

Use this to build a brand people love and grow fast

Michael Houck
Michael Houck
GrowthGrowth
+2+2
How Startups Generate Hype (My 5-Step Playbook)

How Startups Generate Hype (My 5-Step Playbook)

Use this to build a brand people love and grow fast

Michael Houck
Michael Houck
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